Skechers' Misleading Shape-ups Ad

Skechers is paying out a whopping $40 million to customers in a settlement over falsely advertising their Kim Kardashian-endorsed “Shape-Ups” toning shoes. Apparently, their ads claimed that the comically clunky foot-boats could increase weight loss, improve muscle tone, and stimulate circulation. But when you go back and actually look at one of the misleading ads, it now seems pretty obvious that Skechers wasn’t telling us the whole truth.