RODIN TO PERDITION DEPT.
Earlier today, DC Entertainment announced the launch of a new MAD Magazine iPad app. The app will be available for download beginning this Sunday, which also happens to be April Fool’s Day … as well as the birthday of MAD’s infamous mascot, Alfred E. Neuman.
“A lot of people have said over the years they wouldn't be caught dead with a copy of MAD," MAD Editor John Ficarra told NEWSARAMA. "So we figure this is a way that they can have a copy of MAD, without having to hold copy in their hands."
To read more about the new MAD app, check out CNET and NEWSARAMA’s coverage. And this Sunday, don’t be the last fool who hasn’t downloaded the new MAD app.
Recently, Apple Inc. has come under fire for the labor violations of their suppliers in China. Long hours, unsafe working conditions and a shamefully inconsistent policy on “Casual Fridays” are just some of the complaints being voiced. But Apple, always the nimble marketer, is responding quickly to the situation. Not by improving the conditions, but using the tragic events as an advertising tool.
When Walter Isaacson’s biography of Steve Jobs was released last week, it immediately became a mega-bestseller. So it’s no surprise that Isaacson is already hard at work on his next biography. Its topic is a closely guarded secret, but The Idiotical has obtained an exclusive first look at the book’s cover!